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The purpose of this study is to develop a framework that will provide the services marketing manager a systematic, holistic and transparent means of enhancing sustainability performance through the marketing function. We review the literature dealing with the confluence of services marketing and sustainability, identify gaps in current sustainability-services marketing literature and inductively develop a conceptual framework for Sustainability Services Marketing (SSM). We describe services marketing practice examples in order to uncover the implications of a sustainability focus for services marketing and illustrate how to operationalise the framework. The resulting framework, (i) ensures that sustainability is incorporated into the strategic services marketing planning process, (ii) adapts and expands the traditional concept of the services marketing mix, by adding Partnerships to the traditional mix elements, and (iii) cross-references services marketing mix decision-making with the triple bottom line to describe the marketing task in terms of a matrix rather than a mix. This permits sustainability benchmarking and planning across the triple bottom line, and across the range of activities the services marketing manager might be expected to manage in order to enhance sustainability performance. We shift services marketing management attention to a broader and more sustainability-responsible whole-of-business approach. This research provides timely and effective guidance for the services marketing manager seeking to enhance his or her business’s sustainability performance in a systematic, holistic, and transparent way.

United States Energy Foundation project [G-1111-15134]; Ministry of Education, Philosophy and Social Planning project [12YJAZH056]; China Postdoctoral Science Foundation [20090460202]; National Natural Science Foundation of China [710201139]; Fundamental Research Funds for the Central Universities [2010221040]; National Bureau of Statistics Funds from China [2011LD002]

The bioethanol fermentation of pretreated corncob was investigated using Spathaspora passalidarum U1-58, which simultaneously utilizes glucose and xylose for high-efficiency ethanol production. Two approaches, namely, separate hydrolysis and co-fermentation (SHCF) and simultaneous saccharification and co-fermentation (SSCF), were optimized to test the ethanol fermentation potential of U1-58. The highest ethanol titer of 42.46g/L and yield of 72.12% were acquired in SHCF, whereas 53.24g/L ethanol and yield of 75.35% were obtained in SSCF at solid-to-liquid ratio of 1:5 (w/v). Approximately 86.20% of cellulose and 82.99% of hemicellulose were consumed in SSCF after 96h, and at least 10.49g/L ethanol was produced from hemicellulose, which corresponded to 37.59% of the theoretical yield. Compared with the published cellulosic ethanol fermentation cases, the present work presented high ethanol titer and yield, and cellulose and hemicellulose could be efficiently utilized for ethanol production.

The rational design and synthesis of environmental, low-cost and eco-friendly renewable biomass-based carbons are highly desired for the development of high-performance supercapacitors. Herein, a novel amide-enriched synthesis strategy for biomass-based carbon from bayberry core (BC) by in-situ melamine-BC prepolymerization and subsequent NH3 ammonization. The synthesized biomass-based BC carbons were characterized by N2adsorption/desorption, scanning electron microscope, Raman spectroscopy, Fourier transform infrared spectroscopy and X-ray photoelectron spectroscopy. The results showed that the BC carbons by melamine and ammonization co-treatment had both much higher N-doping level (up to 6.43%) and surface area (up to 960 m2 g−1) than the N-free doped carbon. The doped N functional group was mainly dominated by the form of amide-N rather than pyridine-N or quaternary-N. More excitingly, the amide-N content increased with the extension of ammonization time while pyridine-N and quaternary-N went down. The prepared amide-enriched BC carbon via 20 g melamine pre-polymerization and 3 h ammonization treatment delivered an excellent specific capacitance of 259 F g−1, which was 35–72 F g−1 higher than the samples by 1h and 2h NH3 treatment though the latter two had much higher surface area, pyridine and quaternary-N content. The results indicated that the amide-N on the N-doped biomass-based carbon made a great role for enhancing the capacitance, and its promotion to electric double layer capacitance and pseudo-capacitance exceeded that of pyridine and quaternary-N.

Researchers have been driven to investigate sustainable alternatives to cement production, such as geopolymers, due to the impact of global warming and climate change resulting from greenhouse gas emissions. Currently, they are exploring different methods and waste materials to enhance the mechanical and physical properties of geopolymer and expand its application range. This review paper offers a thorough analysis of the utilization of various waste materials in geopolymer manufacturing and shows the creative contribution of this research to the development of environmentally friendly cement substitutes. The article covers the properties, durability, and practical applications of geopolymer composites made from various waste binders. It includes a microstructure and chemical analysis. The research findings indicate that geopolymers are an effective cementitious binder substitute for cement in various applications. Additionally, the ecological and carbon footprint analysis highlights the sustainability of geopolymers compared to cement.