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L'avenir du monde est un sujet qui continue de susciter des débats et des intrigues entre les générations, en raison des incertitudes et de l'évolution des préoccupations. Alors que la révolution industrielle, les progrès technologiques et l'urbanisation ont progressé, de nombreux défis se sont posés. La pollution environnementale, l'inégalité des revenus aux niveaux national et international, les guerres et les conflits sociaux soulignent tous l'importance de répondre aux attentes futures. En conséquence, la durabilité environnementale, sociale et économique est devenue un problème urgent. En réponse, divers appels économiques et politiques ont souligné l'importance de la durabilité. Cette étude examine la relation entre la durabilité et les coûts de qualité en utilisant un exemple de cas et explore une analyse coûts-avantages à long terme. Il est suggéré que, bien que les coûts de qualité puissent être plus élevés à court terme, ils produisent de plus grands avantages à long terme, contribuant ainsi au développement durable. El futuro del mundo es un tema que continúa generando debate e intriga a través de las generaciones, debido a incertidumbres y preocupaciones cambiantes. A medida que la revolución industrial, los avances tecnológicos y la urbanización han progresado, han surgido numerosos desafíos. La contaminación ambiental, la desigualdad de ingresos a nivel nacional e internacional, las guerras y los conflictos sociales sirven para subrayar la importancia de abordar las expectativas futuras. Como resultado, la sostenibilidad ambiental, social y económica ha surgido como un problema apremiante. En respuesta, varias llamadas económicas y políticas han enfatizado la importancia de la sostenibilidad. Este estudio examina la relación entre la sostenibilidad y los costos de calidad utilizando un ejemplo de caso y explora un análisis de costo-beneficio a largo plazo. Se sugiere que, aunque los costos de calidad pueden ser más altos a corto plazo, producen mayores beneficios a largo plazo, contribuyendo así al desarrollo sostenible. The future of the world is a topic that continues to generate debate and intrigue across generations, due to uncertainties and evolving concerns.As the industrial revolution, technological advancements, and urbanization have progressed, numerous challenges have arisen.Environmental pollution, income inequality at national and international levels, wars, and social conflicts all serve to underscore the significance of addressing future expectations.As a result, environmental, social, and economic sustainability has emerged as a pressing issue.In response, various economic and political calls have stressed the importance of sustainability.This study examines the relationship between sustainability and quality costs using a case example and explores a long-term benefitcost analysis.It is suggested that, although quality costs may be higher in the short term, they yield greater benefits in the long run, thereby contributing to sustainable development. إن مستقبل العالم هو موضوع لا يزال يثير الجدل والفضول عبر الأجيال، بسبب عدم اليقين والمخاوف المتطورة. مع تقدم الثورة الصناعية والتقدم التكنولوجي والتحضر، نشأت العديد من التحديات. يعمل التلوث البيئي وعدم المساواة في الدخل على الصعيدين الوطني والدولي والحروب والصراعات الاجتماعية على التأكيد على أهمية تلبية التوقعات المستقبلية. ونتيجة لذلك، برزت الاستدامة البيئية والاجتماعية والاقتصادية كقضية ملحة. في الاستجابة، شددت العديد من الدعوات الاقتصادية والسياسية على أهمية الاستدامة. تبحث هذه الدراسة العلاقة بين الاستدامة وتكاليف الجودة باستخدام مثال حالة وتستكشف تحليل تكلفة الفائدة على المدى الطويل. يُقترح أنه على الرغم من أن تكاليف الجودة قد تكون أعلى على المدى القصير، إلا أنها تحقق فوائد أكبر على المدى الطويل، وبالتالي تساهم في التنمية المستدامة.

L'avenir du monde est un sujet qui continue de susciter des débats et des intrigues entre les générations, en raison des incertitudes et de l'évolution des préoccupations. Alors que la révolution industrielle, les progrès technologiques et l'urbanisation ont progressé, de nombreux défis se sont posés. La pollution environnementale, l'inégalité des revenus aux niveaux national et international, les guerres et les conflits sociaux soulignent tous l'importance de répondre aux attentes futures. En conséquence, la durabilité environnementale, sociale et économique est devenue un problème urgent. En réponse, divers appels économiques et politiques ont souligné l'importance de la durabilité. Cette étude examine la relation entre la durabilité et les coûts de qualité en utilisant un exemple de cas et explore une analyse coûts-avantages à long terme. Il est suggéré que, bien que les coûts de qualité puissent être plus élevés à court terme, ils produisent de plus grands avantages à long terme, contribuant ainsi au développement durable. El futuro del mundo es un tema que continúa generando debate e intriga a través de las generaciones, debido a incertidumbres y preocupaciones cambiantes. A medida que la revolución industrial, los avances tecnológicos y la urbanización han progresado, han surgido numerosos desafíos. La contaminación ambiental, la desigualdad de ingresos a nivel nacional e internacional, las guerras y los conflictos sociales sirven para subrayar la importancia de abordar las expectativas futuras. Como resultado, la sostenibilidad ambiental, social y económica ha surgido como un problema apremiante. En respuesta, varias llamadas económicas y políticas han enfatizado la importancia de la sostenibilidad. Este estudio examina la relación entre la sostenibilidad y los costos de calidad utilizando un ejemplo de caso y explora un análisis de costo-beneficio a largo plazo. Se sugiere que, aunque los costos de calidad pueden ser más altos a corto plazo, producen mayores beneficios a largo plazo, contribuyendo así al desarrollo sostenible. The future of the world is a topic that continues to generate debate and intrigue across generations, due to uncertainties and evolving concerns.As the industrial revolution, technological advancements, and urbanization have progressed, numerous challenges have arisen.Environmental pollution, income inequality at national and international levels, wars, and social conflicts all serve to underscore the significance of addressing future expectations.As a result, environmental, social, and economic sustainability has emerged as a pressing issue.In response, various economic and political calls have stressed the importance of sustainability.This study examines the relationship between sustainability and quality costs using a case example and explores a long-term benefitcost analysis.It is suggested that, although quality costs may be higher in the short term, they yield greater benefits in the long run, thereby contributing to sustainable development. إن مستقبل العالم هو موضوع لا يزال يثير الجدل والفضول عبر الأجيال، بسبب عدم اليقين والمخاوف المتطورة. مع تقدم الثورة الصناعية والتقدم التكنولوجي والتحضر، نشأت العديد من التحديات. يعمل التلوث البيئي وعدم المساواة في الدخل على الصعيدين الوطني والدولي والحروب والصراعات الاجتماعية على التأكيد على أهمية تلبية التوقعات المستقبلية. ونتيجة لذلك، برزت الاستدامة البيئية والاجتماعية والاقتصادية كقضية ملحة. في الاستجابة، شددت العديد من الدعوات الاقتصادية والسياسية على أهمية الاستدامة. تبحث هذه الدراسة العلاقة بين الاستدامة وتكاليف الجودة باستخدام مثال حالة وتستكشف تحليل تكلفة الفائدة على المدى الطويل. يُقترح أنه على الرغم من أن تكاليف الجودة قد تكون أعلى على المدى القصير، إلا أنها تحقق فوائد أكبر على المدى الطويل، وبالتالي تساهم في التنمية المستدامة.

Text in English ; Abstract: English and Turkish Includes bibliographical references (leaves 82-88) xii, 100 leaves This study delves into the impact of sustainability practices on brand loyalty, particularly within the fast-fashion industry. It addresses the growing consumer awareness of how fast-fashion brands manage their environmental and ethical responsibilities and how such practices influence consumer loyalty. The research posits that effective communication of sustainability initiatives via social media can significantly enhance consumer trust, satisfaction, and engagement, thereby fostering greater brand loyalty. However, the challenge lies in managing these digital platforms to prevent the dissemination of content that could damage the brand's reputation. Utilizing a quantitative research method, a cross-sectional survey was distributed across multiple social media channels to analyze the interconnections between sustainability practices and their effect on brand loyalty, alongside variables such as satisfaction, trust, and engagement. The analysis, conducted using SPSS, employed various statistical tools and demonstrated a positive link between transparent sustainability practices and brand loyalty. The findings reinforce the importance of sustainability in strengthening brand loyalty in the fast-fashion industry. This study, while providing valuable insights, acknowledges limitations due to its specific demographic focus and the concentration on a single industry sector. Bu çalışma, özellikle hızlı moda endüstrisinde sürdürülebilirlik uygulamalarının marka sadakati üzerindeki etkisini incelemektedir. Tüketicilerin hızlı moda markalarının çevresel ve etik sorumluluklarını nasıl yönettiklerine ve bu tür uygulamaların tüketici sadakatini nasıl etkilediğine dair artan farkındalığı ele alır. Araştırma, sosyal medya aracılığıyla sürdürülebilirlik girişimlerinin etkili bir şekilde iletişiminin, tüketici güvenini, memnuniyetini ve katılımını önemli ölçüde artırabileceğini ve böylece marka sadakatini daha da güçlendirebileceğini öne sürmektedir. Ancak, markanın itibarına zarar verebilecek içeriklerin dijital platformlar üzerinden yayılmasını önleme konusunda bir zorluk bulunmaktadır. Nicel bir araştırma yöntemi kullanarak, sürdürülebilirlik uygulamaları ile marka sadakati arasındaki ilişkileri, memnuniyet, güven ve katılım gibi değişkenlerle birlikte analiz etmek için çapraz bir anket, birden fazla sosyal medya kanalı aracılığıyla dağıtılmıştır. SPSS kullanılarak yapılan analiz, çeşitli istatistiksel araçlar kullanmış ve şeffaf sürdürülebilirlik uygulamaları ile marka sadakati arasında pozitif bir bağlantı göstermiştir. Bulgular, sürdürülebilirliğin hızlı moda endüstrisinde marka sadakatini güçlendirmedeki önemini pekiştirmektedir. Bu çalışma, değerli içgörüler sunmasına rağmen, belirli bir demografik odağa ve tek bir endüstri sektörüne yoğunlaşma nedeniyle sınırlılıklarını kabul etmektedir. Social Media Marketing Literature Framework Social Media Marketing: Building Brand Loyalty Through Conversational Media and Online Community Engagement Social Media Marketing Activities Literature Framework Brand Loyalty Trust with the brand Engagement with the brand Brand Information (Sustainability Communication) Sustainability Sustainability in the Fast-Fashion Industry Theoretical framework Social Media Brand Information on Sustainability Initiatives Trust in the brand Engagement with the brand Satisfaction with the brand METHODOLOGY AND FINDINGS Brand Loyalty within the Context of Social Media and Fast-Fashion Satisfaction with the brand Satisfaction with the Brand in the context of Social Media and Fast Fashion Research Approach and Method Data Sources and Sampling Process Data Collection Method Survey Design Survey Introduction Survey Distribution Data Collection Process Demographic Information Methodological Approach: Demographic Profile and Sample Characteristics Social Media Usage Operationalization and preliminary Tests Operationalization of Variables Sustainability Communication Loyalty to the Brand Satisfaction with the Brand Trust in the Brand Engagement with the Brand Preliminary Tests Data Analysis Method Quality Criteria Ethical Consideration Time Schedule Statistical Analysis Methodology and Results Overview Results and Analysis Reliability Analysis Cronbach Alpha Descriptive Statistics Pearson’s Correlation Analysis ANOVA Coefficient Analysis Regression Analysis Hypothesis Testing Factor Analysis Kaiser-Meyer-Olkin (KMO) Bartlett’s test of Sphericity Findings Limitations of the study Discussion Conclusion Contributions of the thesis Implications of the study in Nigeria Definitions of Brand Loyalty Definitions of Sustainability Definitions of Satisfaction with the brand Reliability Statistics of initial 30 Survey respondents Operationalization Table Reliability analysis of Sustainability Awareness Reliability analysis of Brand Loyalty Reliability analysis of Satisfaction with the Brand Reliability analysis of Trust with the Brand Reliability analysis of Engagement with the Brand Sociodemographic Characteristics “I Believe This Fast-Fashion Brand Should Enclose Information About Its Sustainable Efforts with Its Customers on social media.” “It Is Important to Me That This Fast-Fashion Brand Shares Information About Their Sustainability Efforts with Its Customers” “Information About Sustainability Efforts of The Fast-Fashion Brand Is Useful for Me As A Customer” “Information about sustainability efforts of the fast-fashion brand would attract me” “I Would Consider Myself More Loyal to this Fast-Fashion Brand” “I Would Continue Buying from Fast Fashion Brand on The Next Opportunity I Get” “I would Choose this Fast-Fashion Brand to a Higher Degree in the Future” “I would recommend this fast-fashion brand to a higher degree to other people” “I would consider myself more satisfied with this fast-fashion brand” “I would consider that this fast-fashion brand meets my expectations to a higher degree.” “I Would Consider Myself More Satisfied With The way This Fast-Fashion Brand Fit My Needs” “I would consider myself more satisfied with the way this fast-fashion brand meets my requirements.” “I would consider to a higher degree that this fast-fashion brand is honest.” “I would believe in this fast-fashion brand to a higher degree.” “I would feel more confidence in this fast-fashion brand.” “I would trust this fast-fashion brand to a higher degree.” “I would increase my interaction with others, about this fast-fashion brand on social media.” “I would share this information with others to a higher degree, about this fast-fashion brand on social media.” “I would post comments to a higher level, to this fast-fashion brand’s social media pages.” “I would increase my participation, as a member of the community of this fast-fashion brand on social media.” Hypothesis 1 Correlation Hypothesis 1 Anova Hypothesis 1 Coefficients Hypothesis 1 Regression Model Hypothesis 2 Correlation Hypothesis 2 Anova Hypothesis 2 Coefficients Hypothesis 2 Regression model Hypothesis 3 Correlation Hypothesis 3 Anova Hypothesis 3 Coefficients Hypothesis 3 Regression model Hypothesis 4 Correlation Hypothesis 4 Anova Hypothesis 4 Coefficients Hypothesis 4 Regression Model Hypothesis 5 Correlation Hypothesis 5 Anova Hypothesis 5 Coefficients Hypothesis 5 Regression model Hypothesis 6 Correlation Hypothesis 6 Anova Hypothesis 6 Coefficients Hypothesis 6 Regression Model Hypothesis 7 Correlations Hypothesis 7 Anova Hypothesis 7 Coefficients Hypothesis 7 Regression Model KMO and Bartlett’s test Communalities Literature Framework The Brand Loyalty Pyramid Theoretical Framework Approach and Methodology Residence reported by Sample Population Engagement with fashion brands on social media On which social media platform do you follow a fast-fashion brand Figured model of the study

Text in English ; Abstract: English and Turkish Includes bibliographical references (leaves 82-88) xii, 100 leaves This study delves into the impact of sustainability practices on brand loyalty, particularly within the fast-fashion industry. It addresses the growing consumer awareness of how fast-fashion brands manage their environmental and ethical responsibilities and how such practices influence consumer loyalty. The research posits that effective communication of sustainability initiatives via social media can significantly enhance consumer trust, satisfaction, and engagement, thereby fostering greater brand loyalty. However, the challenge lies in managing these digital platforms to prevent the dissemination of content that could damage the brand's reputation. Utilizing a quantitative research method, a cross-sectional survey was distributed across multiple social media channels to analyze the interconnections between sustainability practices and their effect on brand loyalty, alongside variables such as satisfaction, trust, and engagement. The analysis, conducted using SPSS, employed various statistical tools and demonstrated a positive link between transparent sustainability practices and brand loyalty. The findings reinforce the importance of sustainability in strengthening brand loyalty in the fast-fashion industry. This study, while providing valuable insights, acknowledges limitations due to its specific demographic focus and the concentration on a single industry sector. Bu çalışma, özellikle hızlı moda endüstrisinde sürdürülebilirlik uygulamalarının marka sadakati üzerindeki etkisini incelemektedir. Tüketicilerin hızlı moda markalarının çevresel ve etik sorumluluklarını nasıl yönettiklerine ve bu tür uygulamaların tüketici sadakatini nasıl etkilediğine dair artan farkındalığı ele alır. Araştırma, sosyal medya aracılığıyla sürdürülebilirlik girişimlerinin etkili bir şekilde iletişiminin, tüketici güvenini, memnuniyetini ve katılımını önemli ölçüde artırabileceğini ve böylece marka sadakatini daha da güçlendirebileceğini öne sürmektedir. Ancak, markanın itibarına zarar verebilecek içeriklerin dijital platformlar üzerinden yayılmasını önleme konusunda bir zorluk bulunmaktadır. Nicel bir araştırma yöntemi kullanarak, sürdürülebilirlik uygulamaları ile marka sadakati arasındaki ilişkileri, memnuniyet, güven ve katılım gibi değişkenlerle birlikte analiz etmek için çapraz bir anket, birden fazla sosyal medya kanalı aracılığıyla dağıtılmıştır. SPSS kullanılarak yapılan analiz, çeşitli istatistiksel araçlar kullanmış ve şeffaf sürdürülebilirlik uygulamaları ile marka sadakati arasında pozitif bir bağlantı göstermiştir. Bulgular, sürdürülebilirliğin hızlı moda endüstrisinde marka sadakatini güçlendirmedeki önemini pekiştirmektedir. Bu çalışma, değerli içgörüler sunmasına rağmen, belirli bir demografik odağa ve tek bir endüstri sektörüne yoğunlaşma nedeniyle sınırlılıklarını kabul etmektedir. Social Media Marketing Literature Framework Social Media Marketing: Building Brand Loyalty Through Conversational Media and Online Community Engagement Social Media Marketing Activities Literature Framework Brand Loyalty Trust with the brand Engagement with the brand Brand Information (Sustainability Communication) Sustainability Sustainability in the Fast-Fashion Industry Theoretical framework Social Media Brand Information on Sustainability Initiatives Trust in the brand Engagement with the brand Satisfaction with the brand METHODOLOGY AND FINDINGS Brand Loyalty within the Context of Social Media and Fast-Fashion Satisfaction with the brand Satisfaction with the Brand in the context of Social Media and Fast Fashion Research Approach and Method Data Sources and Sampling Process Data Collection Method Survey Design Survey Introduction Survey Distribution Data Collection Process Demographic Information Methodological Approach: Demographic Profile and Sample Characteristics Social Media Usage Operationalization and preliminary Tests Operationalization of Variables Sustainability Communication Loyalty to the Brand Satisfaction with the Brand Trust in the Brand Engagement with the Brand Preliminary Tests Data Analysis Method Quality Criteria Ethical Consideration Time Schedule Statistical Analysis Methodology and Results Overview Results and Analysis Reliability Analysis Cronbach Alpha Descriptive Statistics Pearson’s Correlation Analysis ANOVA Coefficient Analysis Regression Analysis Hypothesis Testing Factor Analysis Kaiser-Meyer-Olkin (KMO) Bartlett’s test of Sphericity Findings Limitations of the study Discussion Conclusion Contributions of the thesis Implications of the study in Nigeria Definitions of Brand Loyalty Definitions of Sustainability Definitions of Satisfaction with the brand Reliability Statistics of initial 30 Survey respondents Operationalization Table Reliability analysis of Sustainability Awareness Reliability analysis of Brand Loyalty Reliability analysis of Satisfaction with the Brand Reliability analysis of Trust with the Brand Reliability analysis of Engagement with the Brand Sociodemographic Characteristics “I Believe This Fast-Fashion Brand Should Enclose Information About Its Sustainable Efforts with Its Customers on social media.” “It Is Important to Me That This Fast-Fashion Brand Shares Information About Their Sustainability Efforts with Its Customers” “Information About Sustainability Efforts of The Fast-Fashion Brand Is Useful for Me As A Customer” “Information about sustainability efforts of the fast-fashion brand would attract me” “I Would Consider Myself More Loyal to this Fast-Fashion Brand” “I Would Continue Buying from Fast Fashion Brand on The Next Opportunity I Get” “I would Choose this Fast-Fashion Brand to a Higher Degree in the Future” “I would recommend this fast-fashion brand to a higher degree to other people” “I would consider myself more satisfied with this fast-fashion brand” “I would consider that this fast-fashion brand meets my expectations to a higher degree.” “I Would Consider Myself More Satisfied With The way This Fast-Fashion Brand Fit My Needs” “I would consider myself more satisfied with the way this fast-fashion brand meets my requirements.” “I would consider to a higher degree that this fast-fashion brand is honest.” “I would believe in this fast-fashion brand to a higher degree.” “I would feel more confidence in this fast-fashion brand.” “I would trust this fast-fashion brand to a higher degree.” “I would increase my interaction with others, about this fast-fashion brand on social media.” “I would share this information with others to a higher degree, about this fast-fashion brand on social media.” “I would post comments to a higher level, to this fast-fashion brand’s social media pages.” “I would increase my participation, as a member of the community of this fast-fashion brand on social media.” Hypothesis 1 Correlation Hypothesis 1 Anova Hypothesis 1 Coefficients Hypothesis 1 Regression Model Hypothesis 2 Correlation Hypothesis 2 Anova Hypothesis 2 Coefficients Hypothesis 2 Regression model Hypothesis 3 Correlation Hypothesis 3 Anova Hypothesis 3 Coefficients Hypothesis 3 Regression model Hypothesis 4 Correlation Hypothesis 4 Anova Hypothesis 4 Coefficients Hypothesis 4 Regression Model Hypothesis 5 Correlation Hypothesis 5 Anova Hypothesis 5 Coefficients Hypothesis 5 Regression model Hypothesis 6 Correlation Hypothesis 6 Anova Hypothesis 6 Coefficients Hypothesis 6 Regression Model Hypothesis 7 Correlations Hypothesis 7 Anova Hypothesis 7 Coefficients Hypothesis 7 Regression Model KMO and Bartlett’s test Communalities Literature Framework The Brand Loyalty Pyramid Theoretical Framework Approach and Methodology Residence reported by Sample Population Engagement with fashion brands on social media On which social media platform do you follow a fast-fashion brand Figured model of the study

▪ Yüksek lisans tezi. The structural engineering profession has been developed significantly over the last decades as new systems, design methods, and other integrated approaches come to the field. From the 1950s and 60s onwards, cities throughout the world have expanded rapidly, high rise buildings increased, and cities expanded their occupied areas; in such circumstances, serious demand for sustainable development approaches can be observed, such as needs for setting some standards applicable in the local and global level. An integrated approach can help us properly address these debated issues. Experts from the sustainability field point out that materials and energy resources are limited, and the construction sector consumes a large portion of these remaining resources unquestionably. These points should be the main motivation for insisting on sustainable development approaches. However, it is a well-known fact that structural design engineers do not have a fundamental role in sustainable construction topics yet. Many approaches mainly focus on some specific topics of sustainability like environment and economy, whilst there is a need for an integrated approach to maintain a balance between all components of sustainability. There are many challenges that structural engineers face now a day, but the global environmental challenge is the most prominent of them. Within the scope of this thesis, it is aimed to determine and define how buildings in seismic regions affect sustainability by comparing steel and reinforced concrete frame structures. This comparison will be made using Athena Impact Estimator and SAP2000 by taking into account the environmental effects for the entire life cycle of reinforced concrete and steel frames in seismic regions.

▪ Yüksek lisans tezi. The structural engineering profession has been developed significantly over the last decades as new systems, design methods, and other integrated approaches come to the field. From the 1950s and 60s onwards, cities throughout the world have expanded rapidly, high rise buildings increased, and cities expanded their occupied areas; in such circumstances, serious demand for sustainable development approaches can be observed, such as needs for setting some standards applicable in the local and global level. An integrated approach can help us properly address these debated issues. Experts from the sustainability field point out that materials and energy resources are limited, and the construction sector consumes a large portion of these remaining resources unquestionably. These points should be the main motivation for insisting on sustainable development approaches. However, it is a well-known fact that structural design engineers do not have a fundamental role in sustainable construction topics yet. Many approaches mainly focus on some specific topics of sustainability like environment and economy, whilst there is a need for an integrated approach to maintain a balance between all components of sustainability. There are many challenges that structural engineers face now a day, but the global environmental challenge is the most prominent of them. Within the scope of this thesis, it is aimed to determine and define how buildings in seismic regions affect sustainability by comparing steel and reinforced concrete frame structures. This comparison will be made using Athena Impact Estimator and SAP2000 by taking into account the environmental effects for the entire life cycle of reinforced concrete and steel frames in seismic regions.

This study proposes a novel energy management strategy for residential neighborhoods that enables peer-to-peer energy transactions among households without the need for energy storage or distributed generation. The proposed strategy is based on a Mixed-Integer Linear Programming (MILP) optimization model that minimizes the overall cost per household, including energy consumption cost, flexibility procurement cost, flexibility selling gain, and penalty cost caused by exceeding the limits. The strategy aims to optimize the energy consumption and production patterns of households with just inverter-based air conditioner loads, while also ensuring that the overall load limit for the neighborhood is not exceeded during certain periods. The results of the MILP-based optimization model demonstrate that the proposed strategy can significantly reduce the overall cost per household, providing a more efficient and costeffective energy system for residential neighborhoods. The strategy utilizes a flexible energy trading platform, with a pricing mechanism designed to incentivize households to optimize their energy consumption and production patterns and support the transition to a low-carbon energy future. Bu çalışmada, enerji depolama veya dağıtık üretim ihtiyacı olmadan evsel bir mahalli olan için evler arası enerji işlemlerine olanak tanıyan yeni bir enerji yönetimi stratejisi önermektedir. Önerilen strateji, enerji tüketim maliyeti, esneklik sağlama maliyeti, esneklik satış kazancı ve limitleri aşmadan kaynaklanan ceza maliyeti de dahil olmak üzere, genel maliyeti ev başına en aza indiren Karışık Tamsayılı Lineer Programlama optimizasyon modeline dayanmaktadır. Strateji, sadece inverter tabanlı klima yükleri ile evlerin enerji tüketim ve üretim desenlerini optimize etmeyi amaçlarken, aynı zamanda belirli dönemlerde mahalle genel yük limitinin aşılmamasını da sağlamaktadır. Karışık Tamsayılı Lineer Programlama tabanlı optimizasyon modelinin sonuçları, önerilen stratejinin ev başına genel maliyeti önemli ölçüde azaltabileceğini, böylece evsel mahalli alanlar için daha verimli ve maliyet etkin bir enerji sistemi sağlayabileceğini göstermektedir. Strateji, esnek bir enerji ticaret platformu kullanmakta ve düşük karbonlu bir enerji geleceğine geçişi desteklemek için tasarlanmış bir fiyatlandırma mekanizması ile evlerin enerji tüketim ve üretim desenlerini optimize etmelerini teşvik etmektedir.

This study proposes a novel energy management strategy for residential neighborhoods that enables peer-to-peer energy transactions among households without the need for energy storage or distributed generation. The proposed strategy is based on a Mixed-Integer Linear Programming (MILP) optimization model that minimizes the overall cost per household, including energy consumption cost, flexibility procurement cost, flexibility selling gain, and penalty cost caused by exceeding the limits. The strategy aims to optimize the energy consumption and production patterns of households with just inverter-based air conditioner loads, while also ensuring that the overall load limit for the neighborhood is not exceeded during certain periods. The results of the MILP-based optimization model demonstrate that the proposed strategy can significantly reduce the overall cost per household, providing a more efficient and costeffective energy system for residential neighborhoods. The strategy utilizes a flexible energy trading platform, with a pricing mechanism designed to incentivize households to optimize their energy consumption and production patterns and support the transition to a low-carbon energy future. Bu çalışmada, enerji depolama veya dağıtık üretim ihtiyacı olmadan evsel bir mahalli olan için evler arası enerji işlemlerine olanak tanıyan yeni bir enerji yönetimi stratejisi önermektedir. Önerilen strateji, enerji tüketim maliyeti, esneklik sağlama maliyeti, esneklik satış kazancı ve limitleri aşmadan kaynaklanan ceza maliyeti de dahil olmak üzere, genel maliyeti ev başına en aza indiren Karışık Tamsayılı Lineer Programlama optimizasyon modeline dayanmaktadır. Strateji, sadece inverter tabanlı klima yükleri ile evlerin enerji tüketim ve üretim desenlerini optimize etmeyi amaçlarken, aynı zamanda belirli dönemlerde mahalle genel yük limitinin aşılmamasını da sağlamaktadır. Karışık Tamsayılı Lineer Programlama tabanlı optimizasyon modelinin sonuçları, önerilen stratejinin ev başına genel maliyeti önemli ölçüde azaltabileceğini, böylece evsel mahalli alanlar için daha verimli ve maliyet etkin bir enerji sistemi sağlayabileceğini göstermektedir. Strateji, esnek bir enerji ticaret platformu kullanmakta ve düşük karbonlu bir enerji geleceğine geçişi desteklemek için tasarlanmış bir fiyatlandırma mekanizması ile evlerin enerji tüketim ve üretim desenlerini optimize etmelerini teşvik etmektedir.

In this thesis study, the purpose is to investigate the determinants that affect the intention of using RVC (Robotic Vacuum Cleaner) within the context of UTAUT2 (Unified Theory of Acceptance and Use Technology) Venkatesh et al. (2012) which is an extension of the original model Unified Theory of Acceptance and Use of Technology (UTAUT) (Venkatesh et al., 2003) and Stimulus Organism Response Model (SOR) developed by Houston and Rothschild (1977). Brand image as a signaling has been determined as stimulus, perceived value which includes perceived benefit and perceived risk have been determined under organism. Kotler (2001) defines the brand image as “the set of impressions, beliefs and ideas that a person holds about an object\" (p. 273) while Hsieh, Pan and Setiono (2004) explain as “a successful brand image allows consumers to recognize the needs that the brand satisfies and to distinguish the brand from its competitors and increases the probability that consumers will purchase the brand\" (p. 252). Intention to use which is being evaluated under Response in SOR model. As a result of the study, it is aimed to show the effects of brand image and perceived value that includes perceived benefit and perceived risks on the field of financial and performance on the intention to accept RVC (Robotic Vacuum Cleaner) technology. ÖzetBu tez çalışması Robot Süpürge kullanım niyetini etkileyen değişkenleri Teknoloji Kabul ve Kullanımı Birleştirilmiş Modeli-2 (UTAUT2) (Venkatesh V. , Morris, Davis, & Davis, 2003) ve Uyarıcı-Organizma-Tepki Modeli (SOR) (Houston & Rothschild, 1977) kapsamında incelemektir. Marka imajı, bir uyarıcı olarak belirlenmiş, algılanan değer ve algılanan fayda ile algılanan risk organizma olarak belirlenmiştir. Kotler (2001), marka imajını \"bir kişinin bir nesne hakkında sahip olduğu izlenimler, inançlar ve fikirlerin bir kümesi\" olarak tanımlarken (s. 273), Hsieh, Pan ve Setiono (2004), \"başarılı bir marka imajının tüketicilere markanın karşıladığı ihtiyaçları tanımalarına ve markayı rakiplerinden ayırmalarına izin verdiğini ve tüketicilerin markayı satın alma olasılığını artırdığını\" açıklar (s. 252). SOR modeline göre kullanım niyeti de Yanıt altında değerlendirilmiştir. Çalışmanın sonucunda, marka imajının ve algılanan değerin (algılanan risk ve algılanan fayda) robot süpürge teknolojisini kullanma niyetindeki etkisinin gösterilmesi amaçlanmaktadır.