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"The Erasmus+ project TASTE IT (Training Agrifood Students Through European InTernships) bases its foundations on an in-depth knowledge of the territory, its products and on the concept of valorisation, with a strong connotation in the areas of marketing, e-communication and e-commerce, with pragmatic references to operational tools, including ICT and social media, which allowed, through European comparison, to best develop the performance to be immediately spent in the labor market, raising the levels of employability of the participants.The project, promoted by a large National Consortium led by the ""Angelo Motti"" VET school of Reggio Emilia, gave 120 participants (90 students and 30 newly graduated and newly qualified) the opportunity to carry out a professional training experience in Europe in the tourism, agricultural, hotel and catering sectors.TASTE IT was implemented from November 2017 to February 2019, a period in which the participants carried out their mobility experiences in various European destinations: London and Cardiff (UK), Tralee (Ireland), Bordeaux (France), Lisbon (Portugal), La Coruña and Jerez de la Frontera (Spain), Leipzig (Germany) and Malta.The young participants (17-20 years old), selected from VET schools (Motti, Zanelli, Convitto Corso, Mandela, Magnaghi-Solari, Galilei-Bocchialini, Zappa Fermi, Spallanzani and Calvi) and training agencies (ENAIP Reggio Emilia, La Cremeria, ENAIP PR, FormaFuturo, IAL Serramazzoni) have thus had the opportunity to improve their technical, linguistic and transversal skills, in a path of professional and personal growth full of challenges and satisfactions.Typical agri-food productions and rural development represent a distinctive binomial for the Emilia area. With this project, the Emilia-Romagna Region and, in particular, the Provinces of Reggio Emilia, Parma and Modena could exploit the great heritage of agri-food production traditions and excellence in this area, focusing on the effective effects that TASTE IT has guaranteed in terms of protection and promotion of the Emilia food and wine excellences, at the same time favoring the knowledge and the affirmation of the typical specialties of the territory, in order to increase their diffusion, appreciation and consumption.In this way, the project has contributed to satisfying the competitiveness and internationalization needs of the Emilia companies in the sector, offering to young participants the tools to grow as individuals and to enter the world of work with better prospects and with a portfolio of experiences and validated skills, recognizable and legible in the contexts of education, training and work."
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