AbstractThe rationale of this study originates from the primary sector’s multiple roles in the global warming issue. Agriculture is reported among the main causes of anthropogenic global warming. At the same time, it is profoundly impacted by climate change and concurrently holds potential as a solution through the sequestration of soil organic carbon (SOC) facilitated by Conservation Agriculture (CA). However, the findings in the literature are controversial on the SOC sequestration capacity and the profitability of CA implementation. Considering the new and old objectives of the sector, this paper tackles the assessment of the actual capabilities of CA to be a viable strategy to pursue the social good of climate change mitigation and concurrently be profitable for farmers. The economic profitability and environmental performance of CA are assessed analysing data from a field experiment in Northern Italy (European temperate area) and identifying the best management practice by means of a data envelopment analysis.