We analysed the effect of applying Dutch thermal efficiency standards of residential dwellings, conversion efficiency, appliance fuel mixes and appliance ownership rates, to the UK residential sector. We found that although aggregate energy consumption does not change significantly, pollution emissions are reduced significantly. Thus, the primary difference between housing and appliance stocks in the two regions is in terms of fuel mixes. However, improved thermal efficiency does allow for increased dwelling warmth without increasing emissions. Adapting Dutch standards in the UK would lead to a one-time improvement of the environmental situation, after which the trend is continued.