With the increasing need for energy, issues related to using energy efficiently in buildings and employing renewable energy technologies are gaining significance. The building production process is intricate, involving numerous stakeholders, multiple decisions, and a combination of qualitative and quantitative data. This process necessitates decision making based on specific requirements. The objective of this study is to identify effective criteria in decision making concerning the use of renewable energy technologies (RETs) in buildings in Turkey. It aims to highlight the importance of these criteria and compare them, and it also aims to define a recommendation decision-making model for the widespread adoption of renewable energy technologies. This study employed qualitative and quantitative research methods. Based on information gathered from the literature, the main criteria and sub-criteria for RET utilization were determined through in-depth interviews with an expert group, including individuals influencing the building design process (architects, engineers, consultants, employers, and users). A recommendation model was developed using the analytic hierarchy process method to highlight the significance of the identified criteria, compare the criteria and technologies, and facilitate the selection of the most-appropriate technology. This study demonstrates that the decision-making model can be utilized in determining RET-related criteria in the building production process, establishing their weights, and make informed decisions regarding the appropriate technology.