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Sustainable Tourism Marketing

descriptionPublicationkeyboard_double_arrow_right Article , Journal 02 Mar 2020 Spain Publisher:MDPI AGJournal:Sustainability, volume 12, page 1,865 (eissn: 2071-1050,

Authors: Eduard Cristobal-Fransi; Natalia Daries; Berta Ferrer-Rosell; Estela Marine-Roig; Eva Martin-Fuentes;

doi: 10.3390/su12051865

Sustainable Tourism Marketing

- Summary
- Subjects
- Metrics

Abstract

In this article, we introduce the themes and approaches covered in this special issue on Sustainable Tourism Marketing. Its objective has been to analyze the main contributions made as a result of research related to sustainable tourism-marketing management and current trends in this field. This issue has gathered articles about the marketing of destinations and the marketing and communication management of companies and tourism organizations from a sustainable tourism perspective. This editorial piece provides a useful introduction to the relationship between tourism and sustainable marketing management that can be used by researchers and practitioners to develop tourism marketing strategies from a sustainable perspective.

Country

Spain

Related Organizations

University of Lleida
Spain
University of Lleida
Spain

Keywords

Sustainable tourism, TJ807-830, TD194-195, tourist behavior, Renewable energy sources, Tourism marketing, GE1-350, sustainable tourism, destination management, Tourist behavior, Environmental effects of industries and plants, tourism marketing, Destination marketing organization, Environmental sciences, destination marketing organization, Destination management

Impact byBIP!

	citations This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).	14
	popularity This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.	Top 10%
	influence This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).	Average
	impulse This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.	Top 10%