From the perspective of the recent orientations of virtual geographies, the idea of smart and novelty villages in the context of renovated material rural worlds is conceptualized. The sum of new virtual and new materiality produces virtual and novelty spaces and places, which acquire a precise territorial dimension in the rural policy and politics of smart villages. Smart villages can not only be framed in global smart contexts, but they can also play a fundamental role in de-global territorial horizons as an instrument of resistance to global processes of rural restructuring. The smart political idea or orientation takes shape in each rural community with a different expression in the form of new local materials. The concept of quality virtuality is developed theoretically along three axes: the encounter between smart, novelty and new materials; the smart in the equitable rural community; and the right to disconnection in remote rural areas.