The aim of this paper was to investigate the radiometric properties of innovative covering films for protected cultivation capable of modifying the spectral distribution of the transmitted radiation and thus the vegetative activity. Two photoselective films, three photoluminescent films and one low-density polyethylene film were used as greenhouse coverings for cherry trees and peach trees, grown in pots. The photoselective films were characterised by a reduction of the R/FR ratio in comparison to the natural solar radiation. Tree growth parameters, such as the apical shoot of cherry trees and the shoot of peach trees, were monitored. Different responses to vegetative activities were observed under the films, depending on the species, with a higher shoots growth rate in the peach with respect to the cherry. The photoselective film characterised by the lowest R/FR ratio significantly enhanced the growth of cherry and peach trees in comparison to the trees cultivated under the other greenhouse films